
Hi, I'm Falk.
I'm a marketer by trade — 37, based in Germany, and fluent in the language of briefs, funnels and partnerships. A couple of years ago I started building software with AI as a co-pilot, and it changed how I think about my job: the fastest way to test a marketing idea is often to just build the thing.
wavesvillage.io is where those things live. Each subdomain is a house — some public, some invite-only, some built for exactly one person. This site is the village square.
How I work
Small and sharp
One job, done well. If it needs a manual, it's too big.
Built for a real person
Every project starts with someone specific — often me, sometimes one other person.
Marketing is a product skill
Knowing who it's for and why they'd care is half of building anything.
Open by invitation
I'd rather have 50 people who love a thing than 5,000 who forget it.
So far
Years in marketing
Campaigns, brand, partnerships and creator programmes across DACH.
2025
Started building my own tools with AI coding assistants — first for work, then for life.
2026
Opened wavesvillage.io: Ripple, Scout, a language app and a game in the making.
Next
Turning the tools into services, products and a small, sustainable studio.
Want the longer version, or a CV?
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